AR - Deutsche Telekom

Gamification lens for Meta

- Team up, save together - the principle of the new MagentaMobil offers is that simple.

In order to demonstrate that, Users play a game where they have to collect members of their OAF family in order to get the reward of savings in the end.

The user (as Papa OAF) has to jump over obstacles like cars, neighbors etc. They have the opportunity to also engage with the Telekom brand for extra coins/points adding to their savings bank. -

Our team at Subtropic proposed this gamify AR concept to the client, and I was creating 3D world for this lens, with limited resources and a timeline, I had to quickly model the house and the environment.


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Verizon X Black Pumas

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AR - Metro card